Contacting Jokes

If you can sell yourself, you can sell anything" said the celebrated Shah Rukh Khan, in one of his countless interviews. "So true!" said I, "and that’s what I can’t do!" thank God I’ll never be in a marketing job.
But the opportunity presented itself, and I, decided to take the challenge. In February 2007, I took up my new job as a one person department of Corporate Relations (my papers said Asst Mgr Corp Rel), and took my first posting in a developing (with a bolding), prosperous but disorganized, second tire town in north Karnataka.
And this is what I discovered.
Sure, some people have the gift of the gab. And sure, it helps in striking first contacts. Also, a social person with extrovert attitude will enjoy marketing, as his job is to do what he loves most.
However, marketing is not the job of the smart or the charming; it is the job of the purposeful.
Introverted attitude is that in which the energy flow is inward, and the more...